MY L.A. - Your Community On MY

MY L.A. - Your Community On MY

MY L.A. - Your Los Angeles Community Affairs Show on 104.3 MYFM!


Making Strides Against Breast Cancer With American Cancer Society

The American Cancer Society

invites you to...

Join the Movement, Fund the Future

Making Strides has always been more than just a walk, it’s a movement. Because of the pandemic, how we unite and fight back this fall will look different but our passion to end breast cancer is the same. In 2020, we are making it easier for anyone, anywhere to make an impact. We know the future can be free from breast cancer. We’re asking you to join the movement and sign up to save lives.


Whether it’s fueling breast cancer research or helping patients get to treatment, our fundraising makes a real difference in the fight against breast cancer. Throughout the pandemic, the American Cancer Society has been there 24/7 for cancer patients and caregivers, listening to concerns and providing accurate, scientific information about COVID-19 and cancer.

More than $69 Million are currently invested in breast cancer research grants.

In 2019, we provided more than 490,000 free rides to and from treatment.

More than 9,700 one-on-one support services were provided to breast cancer patients in 2019.

Join us for Making Strides Against Breast Cancer celebrations on October 17th including Scavenger Hunts, Car Parades and Boating events that are all safe and socially distant. OR, join VIRTUAL walks as a team or on your own throughout the month. Activities are happening in LA, OC, IE, South Bay, Santa Monica, and Ventura…so there’s fun near you! 

· Making Strides Against Breast Cancer is an American Cancer Society campaign that celebrates survivors and raises awareness and money to help ACS save lives from breast cancer. Last year, more than 1.2 million people participated in a Making Strides event, raising more than $60 million.

· The American Cancer Society’s “Real Men Wear Pink” campaign enlists men who are community leaders, and who use the power of pink to raise awareness and money for ACS breast cancer initiatives. The Real Men Wear Pink candidates commit to raising $2,500 for the Society to help fund breast cancer research and free patient services. Donate at

· Throughout the month of October, ACS is educating everyone about the importance of early detection to save lives from breast cancer. By age 40, women should be getting screened for breast cancer, with regular exams by their healthcare professional, and mammograms depending on your age and family history.

· On October 17, there are several fun, safe and socially-distant events with the American Cancer Society’s Making Strides Against Breast Cancer events. There are Scavenger Hunts by foot, in your car or virtually in Orange County, Inland Empire, Santa Monica, and Los Angeles, hitting all the iconic highlights in your town.

o On October 10 at Ventura Harbor Village from 9 am to 2 pm, there’s a special gathering celebrating breast cancer survivors and socially-distant fun. Visit

o On October 17 at the Santa Monica Pier, there’s a special Scavenger Hunt. For details, visit

o On October 17 in Orange County, there’s a special Scavenger Hunt. Throughout the month, it’s 31 days of turning Orange County PINK! For details, visit

o On October 17 in Inland Empire, there’s a special Scavenger Hunt “Pink and Go Seek!” from 9 am to 12 noon starting at San Antonio Regional Hospital in Ontario. For details, visit

o On October 17 in LA County, there is a city-wide Scavenger Hunt.

Show Aired October 4, 2020: Lisa Foxx interviews Dr. Rebecca Weintraub, a Clinical Professor of Communications at USC, an American Cancer Society volunteer and breast cancer survivor. Dr. Rebecca shared her journey from first being diagnosed back in 2003 through her double mastectomy, her treatment, how the American Cancer Society was there for her, and how they are there for hundreds of thousands of women who are sadly still getting diagnosed each year. Early detection is key! The American Cancer Society is big on fueling research through a variety of programs that help newly diagnosed women and their families cope. They have a 24/7 helpline too and so much more. October 17th is their big fundraising day with Making Strides Against Breast Cancer with virtual events, car parades, scavenger hunts, boating events, and more that are happening all over Southern California. They would love your involvement and much needed funds to continue their incredible work. All the details at and

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